Last week’s announcement that Amazon has purchased Whole Foods is positioned to shake up the grocery world.
Last week, Pam Brain and I attended the BC Food Processors Association’s annual industry event – FoodProWest 2017. It was the BCFPA’s 10th anniversary and their largest event yet, attracting over 700 food and beverage processors and industry stakeholders.
Trade shows have been around for a long time. With the evolution of the marketing toolbox, some companies wonder if trade shows are a worthwhile investment. Like any marketing decision, this should be determined by looking at whether or not the trade show will help deliver against your objectives.
Well, finally, here it is. Our new website. It’s funny how, in this business, it’s always your own marketing materials that get pushed on to the back burner. This one’s been a long time coming—I must admit—but I think it’s been well worth the time and effort. Continue reading
There are many decisions and steps involved in launching a new food or beverage product. One of the biggest challenges companies face is convincing a grocery buyer to add their new product to their shelves. You can see why it is so difficult when you take a closer look at those shelves – space is limited and very full. Continue reading
We are very proud to announce that Menlo Security was named Gold winner of the 2017 Global Excellence Awards® in Overall Web Design by Info Security Products Guide, the industry’s leading information security research and advisory guide. Continue reading